Many websites are ineffective. They are confusing and fail to answer the basic purpose of a landing page: What is the problem? And How do you solve it? If you implement some of the 17 tips I share with you in this video, you will have a landing page that converts and will make the phone ring. Enjoy!

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Time codes (17 simple tactics and hacks to make your landing page convert)
00:42 Tactic 1 – Keep it simple (less is more)
01:55 Tactic 2 – Have a great headline
02:43 Tactic 3 – Add a great CTA (call-to-action)
04:36 Tactic 4 – Include an empathy section
05:07 Tactic 5 – Add a methodology
05:36 Tactic 6 – Include 3 benefits (not features)
06:00 Tactic 7 – Include a video on your landing page
06:57 Tactic 8 – Add testimonials or reviews
07:55 Tactic 9 – Include awards & certifications
08:40 Tactic 10 – Include a case study
08:57 Tactic 11 – Retargeting marketing with Google or Facebook Ads
09:37 Tactic 12 – Don’t use stock images or photography
11:11 Tactic 13 – Make sure your landing page is mobile optimized
11:59 Tactic 14 – Include a Quiz
12:36 Tactic 15 – Include an eBook or Free White Paper Download
13:30 Tactic 16 – Compare & improve vs. your competition
14:07 Tactic 17 – Include an exit pop-up

Disclaimer: Some of these links go to one of my websites and some are affiliate links where I’ll earn a small commission if you make a purchase at no additional cost to you.

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